The blind spot in Gender-Equality discussions

Two days ago I read a shared LinkedIn post from a young lady insisting that a job advertised encouraging “Female Applicants” was “Gender Bias” and not creating Job Equality. It went on to note – ” if we want to preach Equality as women, posts highlighting ‘Female Applicants Encouraged to Apply’ is counterproductive to acquiring…

Read More

A growing trend on Instagram and why you need to recognise it when building your brand.

Today I came across sponsored content on Instagram like I had many times before, but this one really struck a nerve that I just had to share with you. Scrolling through the feed – it showcased a very clean, neatly curated selection of photos which highlighted“ a before and after snap of an Instagram PAGE…

Read More